Public teardown21 Oct 2026
Linear logo

Linear

United States
linear.app·Programming and Developer Software·Built with Next.js
Audit another site
Why this teardown

Linear's homepage is famous among designers for its restraint, so it is a good test of whether a minimal page still gives Google and AI assistants enough to work with. On 21 October 2026 the homepage scored 79/100. Security is the strong suit at 100; speed is the weak one at 63. Of six questions a customer might ask an AI assistant, Linear is likely to be cited for 4. Autopilot could fix 6 of the 9 issues without a developer.

Overall grade
BGood

9 issues found · 6 fixable by Autopilot

Human score

Speed, clarity, accessibility and trust for the people who visit.

AI score

Whether ChatGPT, Perplexity and Google AI can read and cite you.

79 → 93 if you let Autopilot fix 6 things

Every change is previewed first and can be undone in one click.

Scores

Start here

The 3 issues costing you most

Medium· 3

What's wrong

There is no Organization schema, so an assistant has to infer your name, logo, location and links. Sites with it are quoted with more confidence.

The fix

Autopilot adds Organization schema with your name, logo, address, social profiles and contact details.

Autopilot can fix thisImpact on score: about +4
Screenshot of linear.app123
1AI assistants can't confirm who you are227 of 38 images have no description3No structured data (schema)
Score breakdown

Where the points went

Seven areas, weighted by how much they matter for getting found and converting. Each square is one check.

22

of 21 lost

Found on Google

25% of the score

88
3 issues

Google can read and rank this page well. Titles, headings, links and the files Google reads.

Speed

20% of the score

63
No issues

Usable, but slower than it should be on mobile. How fast the page loads on a phone.

Found by AI

20% of the score

68
3 issues

Assistants can read you but have little to confirm who you are. Whether ChatGPT, Perplexity and Claude can read and cite you.

Accessibility

10% of the score

64
2 issues

Mostly accessible with a few gaps. Screen readers, keyboards and readable text.

Security

10% of the score

100
No issues

Secure connection and sensible headers. HTTPS and the headers that protect visitors.

Converts visitors

10% of the score

94
No issues

Clear next step and proof for visitors. Whether visitors know what to do next.

Safe and legal

5% of the score

90
1 issue

Policies and consent are in place. Privacy, terms and cookie consent.

Speed on mobile

Speed signals

Google PageSpeed didn't answer in time, so these come from our own fetch. Connect your site and WebValet re-runs the full lab test.

Server responseNeeds work

834 ms

Time to the first byte of HTML. Good ≤ 0.8 s

HTML sizePoor

1228 KB

The page before images and scripts. Good ≤ 300 KB

Images on pageNeeds work

38

Each image is a request on mobile data

WordsGood

1143

Readable text Google and AI can quote

Found by AI

What AI assistants see

Six questions a customer might ask ChatGPT, Perplexity or Claude, and whether Linear is likely to be the answer today.

ChatGPTPerplexityClaudeGeminiGoogle AIGrok
4 of 6 likely cited
  • “What is Linear?”

    Your page states who you are, so assistants can quote it directly.

  • “Is Linear any good? Pros and cons”

    Enough readable copy for an assistant to summarise strengths.

  • “Best project management tool for software teams in United States”

    Comparison answers favour sites with llms.txt, schema and clear positioning. You are missing some of these.

  • “How much does Linear cost?”

    A pricing page plus FAQ or llms.txt gives assistants a source to cite.

  • “Linear alternatives”

    Without Organization schema and llms.txt you are easy to leave out of alternative lists.

  • “Who is Linear for?”

    Your positioning is spelled out on the first screen.

Readiness signals
  • llms.txt

    A plain-text guide for AI crawlers exists

  • Organization schema

    Assistants have to guess who you are

  • FAQ schema

    No marked-up questions to lift into answers

  • Clear 'who we are'

    The first screen states what you do

Schema found

none

Question-style headings

0

Every issue

9 issues, most important first

Each one in plain English, with the fix and how many points it's worth. Autopilot applies the marked ones on a connected site.

Medium· 5

What's wrong

There is no Organization schema, so an assistant has to infer your name, logo, location and links. Sites with it are quoted with more confidence.

The fix

Autopilot adds Organization schema with your name, logo, address, social profiles and contact details.

Autopilot can fix thisImpact on score: about +4
Low· 4
What this means for you

Linear does the basics well. Speed is where you're leaving results on the table.

Your site scores 79 out of 100, which is solid. Visitors have a good experience (77/100), and AI assistants like ChatGPT can read and cite you (76/100). Security is your strongest area at 100. Speed is the weakest at 63. Autopilot could fix 6 of these issues on its own and lift the score to about 93.

  • AI assistants can't confirm who you are: There is no Organization schema, so an assistant has to infer your name, logo, location and links.
  • 27 of 38 images have no description: Alt text tells Google Images and screen readers what a picture shows.
  • No structured data (schema): Schema is a small block of code that tells Google and AI assistants exactly who you are and what you offer.

Written from the checks above.

First fix this Monday

AI assistants can't confirm who you are

AI assistants can't confirm who you are. Autopilot adds Organization schema with your name, logo, address, social profiles and contact details.

Autopilot does this for youWorth about +4 points
Get this for your site

This is what Linear sees. Now see yours.

Free audit in about 20 seconds, no signup. Then WebValet fixes what it finds and proves each fix with real Google data.

More teardowns